Beer Label Design
To create a new label design for Cotton Cloud Beer, Indian Pale Ale.
This passion project was powered by imagination
and the love for a good Craft Beer. I enjoy good
special beers and often they have unique and fun
labels, that allow creativity to run wild. I wanted
to join the fun and created this label.
The concept was to express playfulness, mainly
the feeling that you get after good and strong
special beer, the first moments feels like you are
walking, no floating, on a soft cotton cloud. I also
wanted to create a label that sparks joy with its
playful colors and bold typography that calls the
customer to take a taster.